31 January 2008
LG Electronics aims to double its sales of handsets in Taiwan to 700,000 units in 2008, with handset revenues reaching US$100 million, accounting for a 10% share in the local market in terms of sales value, according to Finsen Chen, vice president of telecom business unit at LGE Taiwan.
In 2007, LG sold 350,000 handsets in Taiwan worth US$49 million, accounting for a 5% share in terms of unit sales and a 5-6% share in terms of sales value, Chen stated.
In line with increasing sales of handsets in Taiwan, LGE expects handset revenues to account for 30% of its total revenues in Taiwan in 2008, up from slightly over 20% in 2007, Chen said.
A total of 30-35 new handsets are to be launched in Taiwan in 2008, with 10-15 models supporting 3G standard and 20 models supporting 2G and CDMA standards, indicated Chen, noting that the company also plans to introduce Android-based handsets into the market by the end of this year.
